Jeffrey (Jeff) Martinez is Executive Vice President and Head of Branch Banking at PNC Bank. In his current role, Jeff is responsible for more than 2,400 branches, and nearly 16,000 employees, through PNC’s coast to coast footprint. He also serves as a Chair for PNC’s Military Advisory Council and is the Executive Sponsor of PNC’s Latino and Multicultural Employee Business Resource Group.

Martinez joined PNC in 2014 and adds more than 20 years of retail banking experience to PNC’s senior leadership team. Prior to PNC, he held various roles at JPMorgan Chase for more than 10 years, including responsibilities as a First Vice President, District Manager. Martinez also served the country for nine years in the U.S. Army National Guard. He deployed twice in support of Operation Iraqi Freedom and has been awarded three Army Commendation Medals and New Jersey’s Distinguished Service Medal.

Martinez is passionate about giving back to the communities where he lives and works and is involved with several non-profit organizations. He is the Treasurer of the Statewide Hispanic Chamber of Commerce of New Jersey, a LatinoJustice PRLDEF Board Member, and a Member of the NJCU Foundation Board and the Hudson County Community College Employer Advisory Board. Martinez is also an executive advisor to CAALE, whose mission is centered on supporting education within our community and he works with the Association of Latino Professionals for America to educate students and professionals through informative presentations hosted at New Jersey and New York universities.

Martinez earned a Bachelor of Science degree in business management from Rutgers University and completed the CBA Executive Banking School Program at Furman University.