Data

Financial Health Pulse® Survey Data

The Financial Health Pulse® draws upon survey data from the Understanding America Study, a nationally representative, probability-based internet panel at USC’s Dornsife Center for Economic and Social Research. Annual surveys shed light on how financial health changes across the country and for individuals over time. Download and explore Pulse survey questionnaires and data sets below.

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Financial Health Pulse<sup>®</sup> Survey Data

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Each year, Pulse data allow us to disaggregate trends in financial health by over two dozen socioeconomic and demographic characteristics, along with nine years of financial health data at the household level. These datasets are particularly relevant for stakeholders seeking insights to guide product and service design, prioritizing meaningful ways to help households strengthen financial stability and long-term resilience. 

See financial health disparities and trends by: 

    • Race and ethnicity 
    • Age 
    • Urbanicity 
    • Homeownership 
    • Cryptocurrency ownership 
    • Online gambling

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Credit Data

Credit Data

Many Pulse survey respondents consent to link their survey responses to information from their credit records anonymously at one of the three major consumer reporting agencies (CRAs). The resulting data contain a wealth of information about each respondent’s current and past debt and credit use, captured in the same month in which they took the Pulse survey. We use this data to generate specialized insights into financial health at a level of detail that is not always possible through survey data.

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Who Trusts Financial Institutions?
Spotlight
Financial Health Pulse

Who Trusts Financial Institutions?

New Financial Health Pulse® data show that trust in financial institutions is uneven, with substantial racial and ethnic disparities across key dimensions of banking.

Equity
Jan 28, 2026