Highlights of the Fifth Annual Underbanked Forum
As this year’s Forum made clear, the underbanked financial services industry is in a period of progress.
One Size Does Not Fit All: A Comparison of Monthly Financial Services Spending
The Financial Health Network has conducted an investigation into the amounts that prepaid cardholders spend each month to conduct essential financial transactions, and compared that to the amounts that they would spend if they remained underbanked or used checking accounts for the majority of their transactions instead.
The Financial Health Network and Asset Funders Network – Financial Services and Asset-Building Brief
Millions of lower-income consumers lack access to high-quality financial products and services that simultaneously meet their short-term needs and prepare them for long-term financial success.
The Financial Health Network Underbanked Consumer Study Fact Sheet
This resource identifies market size data and preferences among eight unique segments of the underbanked market, including "The Strivers," "Middle of the Road," and "Almost There."
Toward Better Informed Consumers: A Collection of Strategies from Financial Institutions
This research paper describes some of the strategies that three major banks are using to supplement current disclosure practices, including working directly with the legal disclosures to improve readability and clarity.
Accessing the American Dream: Affinity Marketing Partnership Strategies for Financial Institutions and Nonprofits
Discover likely affinities among underbanked consumers and explore how financial products could be marketed to these consumers through community-based nonprofits and nonprofits offering advocacy and social services.