Customer Experience

Using creative approaches, such as customer journey mapping and mystery shopping, we identify opportunities to deliver personalized experiences that improve brand perception and customer satisfaction.

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Nix Neighborhood Lending has come a long way since it opened fifty years ago as a check cashing business inside a Los Angeles grocery store. In 2007, after the company was bought by Kinecta Federal Credit Union, Nix began shifting its business away from simply cashing checks to providing credit services to underserved communities, developing an incredible rapport and presence with its customers in South Central Los Angeles.

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“The goal was for them to understand the great value of our new small-dollar loan offerings and how those loans were helping the very same customers they work with on a daily basis. It really helped to change a lot of the misperceptions that they had about us.”

– Luis Peralta, President, Nix Neighborhood Lending