Some of the most popular financial health tools introduced by fintechs actually replicate and automate habits and “life hacks” that many households used successfully before the era of electronic banking and payments. These digital “retronovations” bode well for banks and credit unions seeking to offer services that help their customers while also bringing subscription revenues that lessen institutions’ dependence on penalty fees.

Listen in as we hear Anu Shultes, newly named CEO of LendUp, share about her personal journey and what changes she’s planning at LendUp in 2019 based on learnings from measuring its customers’ financial health.